HARRISON AIKEN
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Proximity and Repetition

In this weeks task we had to create a stationary set for a given company. We had to design a Letterhead, Short letterhead and a business card.
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I decided to start with the Business Card as this would allow me to help establish the identity which I would then apply to the letterhead and complement slip.

With the given company being a independent, very hands on, homemade company I wanted to try to keep that feeling through the design and not make it feel really corporate or established.

I had started with this ink press effect on a natural textured background to give it that handcrafted/original feel to it. I had played around with different positioning of this.
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Once I had done some experimenting with the business card to find some rough brand identity ideas which I liked I moved over the the letterhead and experimented with similar designs on the letterhead.
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Following on from this I had decided to do some of the designs in the full stationary set to show that repetition which was the main focus of this section of the module.
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  • Home
  • YEAR 1
    • University Projects >
      • Semester 1 >
        • Old School Project
        • Perspective
        • Sweeney Todd
        • Colour, Composition and Linear Narrative
        • Telling Stories - Ring of Fire
      • Semester 2 >
        • 2D - Recipe Sheet
        • 3D - Movie Poster
        • 4D - Title Sequence
    • Visual Problem Solving - VCOM4010 >
      • 2 become 1
      • Type Selfie + Quiz
      • Ampersand
      • Cheesy Lines
      • DIY Alphabet
      • Hetronyms
      • Type Talk
    • History & Practice
  • Submission page
  • YEAR 2
    • Semester 1 >
      • THE DESIGNERS TOOLKIT >
        • Alignment / Hierarchy
        • Contrast & Negative Space
        • Balance / Colour
        • Proximity and Repetition
        • Communicating with Audiences
      • TYPE & Typography >
        • Hierarchy and Layout
        • Magazine Design
        • Digital Journalism
    • Semester 2 >
      • Branding and Publicity
      • Packaging Design
      • Infographics
    • The Critical Designer
  • YEAR 3
    • Semester 1 >
      • Monograph
      • POWERING pEOPLE
      • TEBAY
    • Semester 2 >
      • Frankenstein
      • Sex Museum
      • Bon Accord
      • EDITORIAL