In this weeks task we had to create a stationary set for a given company. We had to design a Letterhead, Short letterhead and a business card.
I decided to start with the Business Card as this would allow me to help establish the identity which I would then apply to the letterhead and complement slip.
With the given company being a independent, very hands on, homemade company I wanted to try to keep that feeling through the design and not make it feel really corporate or established.
I had started with this ink press effect on a natural textured background to give it that handcrafted/original feel to it. I had played around with different positioning of this.
Once I had done some experimenting with the business card to find some rough brand identity ideas which I liked I moved over the the letterhead and experimented with similar designs on the letterhead.
Following on from this I had decided to do some of the designs in the full stationary set to show that repetition which was the main focus of this section of the module.